New Facebook Changes:
How to Get Your Stories Seen
On September 21, 2011, Facebook officially rolled out a new design of their homepages. Prior to the new design, both updates and stories were displayed in one main window in the center of your page. Facebook has now divided content that was all previously displayed in the center of the screen into two sections: The News Feed and The Ticker.
How Will the Ticker Affect Me?
We’ve known for a while now that one of Facebook’s algorithms, known as EdgeRank, affects how people see content in their News Feeds. How users interact with your brand, how popular your posts and updates are (i.e., the amount of likes and comments you have) and what type of content you deliver all play a role in whether your updates ever make it to someone’s News Feed.
With the Ticker, your updates may be getting shoved into that tiny little box in the top-right corner. Facebook has radically shifted its focus from most recent updates to Top Stories. This change could mean your updates and stories are going unseen by your fans.
Find out how to maximize your brand’s exposure on Facebook’s new design with these three easy steps that won’t cost you a dime.
Click to Find Top 3 Steps to Maximize Your Exposure