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Aristotle Launches Redesigned Site for Pine Bluff Convention and Visitors Bureau
Jun. 03, 2007
Aristotle and the Pine Bluff Convention and Visitor’s Bureau announce the completion and launch of the CVB’s newly redesigned website, PineBluffCVB.com, on June 01, 2007. The new redesign features an updated layout, resolution and functionality to make it easier for vacationers and meeting groups to find information to assist them with planning a trip to Pine Bluff.
Aristotle implemented a stunning main page flash header featuring photography of Pine Bluff events and activities, and a complimenting calendar of events indicates dates and times of upcoming attractions. Site visitors can also information on the city’s restaurants and hotels with complete listings of all culinary and lodging options in the area.
A Things to Do link offers site visitors detailed lists of the city’s landmarks, museums and famous downtown murals, complete with links and contact information. With a total of 13 murals painted since 1992 by internationally renowned artists, Pine Bluff is fast becoming known as the “City of Murals.” Aristotle recognized this unique quality and included multiple mural photos on the site.
The website also focuses heavily on group and meeting travelers—Pine Bluff’s main target audience. Two main page links, Meetings/Conventions and Group Tours/Reunions, as well as a Meeting Planner Kit order form, were strategically placed to offer clear paths of communication for group travelers.