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Aristotle Offers Fishermen Chance to Show Fashion Sense Jun. 20, 2008

As a spin-off to the "Ranger Boats Custom Finish Shop" application, which allows customers to create a custom paint job for their new Ranger boat, Gemini Sports Marketing and Aristotle have teamed up to give fishermen the chance to custom design even more fishing gear — only this time it's not their fishing hardware, it’s their apparel.
From mixing and matching colors to adding logos to selecting shirt styles, the new “My Ranger Jersey” Flash application lets die-hard fishermen design, save, print and order a Ranger Boat fishing jersey exactly to their specifications. Aristotle's in-house Creative Development and Flash animation teams really took Flash to the next level with this project, and the creative design and smooth functionality of the application speaks for Aristotle's versatility as an all-around interactive design company.

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