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Aristotle CEO Headline Speaker at Nature Tourism Workshop in Brinkley
Sep. 15, 2007
A full day nature tourism workshop will be hosted October 27, 2007, 8:30 am – 3:30 pm, at the Brinkley Convention Center in Brinkley by Audubon Arkansas, the University of Arkansas Cooperative Extension Service and the National Fish and Wildlife Foundation. The workshop is designed to provide expertise, resources and information for landowners, farmers, and small business owners interested in developing or expanding businesses to offer natural and cultural tourism.
Marla Johnson Norris, CEO of Aristotle, Inc., is one of the headline speakers for the workshop. Ms. Norris will speak on marketing trends in nature and heritage tourism.
Others speakers include Jody Pagan, wildlife biologist for Five Oaks Wildlife Services in DeWitt. Mr. Pagan will speak on habitat management in a tourist-based nature business.
Harrison Pittman, director of the National Agricultural Law Center at the University of Arkansas School of Law, will address the legal issues facing landowners.
Audubon’s director of bird conservation, Dr. Dan Scheiman, will address serving birders with your nature tourism business and defining a birder’s tourism experience.
David Long of the Arkansas Game and Fish Commission will help workshop participants understand the diverse array of government funding opportunities for land management.
The afternoon “Resource Buffet” will offer business owners, landowners and civic leaders an opportunity to meet one on one with the morning’s speakers. Also on hand will be experts from the Arkansas Small Business Development Center, Aristotle, Arkansas Game and Fish Commission, Audubon Arkansas, University of Arkansas Cooperative Extension Service, Arkansas Parks & Tourism, and the Rural Heritage Development Initiative. Topics for discussion will build on the morning’s offerings and include funding, habitat management, regional tourism opportunities, legal concerns, marketing options, business plans and business development.
Nature-based businesses and communities are encouraged to partner with others and put together tourism “packages” with proposed travel itineraries that highlight the unique cultural, natural, heritage, shopping and food offerings of their area. Workshop attendees will have the opportunity to download pictures and information about their businesses or communities free of charge to Arkansas.com, the nation’s third most popular tourism web site.
The workshop fee is only $20, or $30 per couple, and includes lunch and a workshop resource manual. Students are no charge, but luncheon reservations are required. Reservations and payment are being received at the Monroe County Cooperative Extension Office. Call 870-747-3397 for reservations.
Audubon Arkansas is the 25th state field office of the 101-year-old National Audubon Society. Established in 1991, Audubon Arkansas, is supported by 3,200 members in the state, works to conserve and protect our state’s native species and the habitat on which they depend. Audubon connects people to nature through initiatives in conservation, education and policy.
Delta Program Coordinator
University of Arkansas Cooperative Extension Service
September 5, 2007