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IMG Utilizes Aristotle's In-House Services
Apr. 23, 2008
Infusion Marketing Group, a bank-focused direct marketing firm, hired Aristotle to create a simple, informative and to-the-point, yet stylish and inviting website to better promote their business. The new website website needed to speak, quite literally, to IMG's target market.
The result is ProfitGenerator.com
, and the site takes advantage of one of Aristotle's premier, in-house services: video production
. When visitors get to the site, they have the ability to watch streaming video of the IMG team discussing ideas and overviews about the company and its services.
The video plays directly on the main website, allowing visitors to view it without having to open a new window or leave the IMG site. Aristotle created the video in-house, with absolutely no outsourcing and the project included producing, filming and editing IMG footage, all specialties of Aristotle's media production team
. Aristotle also conducted the photo shoot
for Infusion Marketing Team page